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Your home is your personal
sanctuary and it can be difficult to view your home in the same way that
potential buyers do. Once
we become accustomed to living with something, an attractive feature or
a trouble spot, we are no longer consciously aware of it. If you are serious about selling your home you have to begin
viewing it as a product that you want to sell for the best possible price.
Top Five Survival Tips for Preparing your Home to
Sell
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Prioritize
the tasks that will provide the greatest return on your investment
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Don’t
lose sight of the main goal – to sell your house quickly and for
the highest price possible
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Don’t
get bogged down by the seemingly unending tasks, stay focused on
your current priority
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Focus
on one room at a time
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Engage
the services of a professional real estate stager
Top Five Reasons to use a
Professional Real Estate Stager (PRES™)
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PRES™
will develop a plan to quickly get the house open house ready
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PRES™
will prioritize the jobs that will provide the biggest return on
investment
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PRES™
will take care of details that you may not have the time or energy
to complete
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PRES™
will help you sell your house quicker which translates into less
time you need to keep the house in “show home” shape
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Reduces
the risk of having to lower your asking price
Coldwell
Banker Realty tracked 2,772 properties, ranging in price from $229,000
(U.S.) to $4.8 million, in eight major U.S. cities. It found that while
the average home was on the market for nearly 31 days, the typical
staged home sold in just under 14 days. And while the average home sold
for a mere 1.6% over the seller's asking price, the staged homes went
for a hefty 6.3% more.
MoneySense
Magazine Apr/May 2005 issue
“Due
to the popularity of home makeover television programs, consumers are
more familiar than ever with interior design trends,
and average Canadians now expect more when
shopping for a new house,” said
Dianne Usher, senior manager, Royal LePage Real Estate Services. “House
staging, a tool used by successful real estate agents for decades, is
the best way to make a dramatic impact without having to spend a lot of
money.”
2005
Royal LePage House Staging Poll (conducted by Maritz Research)
The
home fluffer, a.k.a. the stager, is becoming de rigueur for the good
reason that she or he can boost your selling price. By editing out what
isn't working and organizing what is into shelter-mag spareness, the
fluffer can make the most unprepossessing home look chic. Call it
purging instead of splurging
The
Globe and Mail, April 22, 2006 - Go Fluff Yourself
Home Staging Statistics as reported on Home Design Sense (www.homedesignsense.com)
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Non-staged homes were on the market an average 30.9
days. Staged homes /12 time less.
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Staged homes average 5-10% more than the asking
price.
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A survey of 2,772 mixed properties indicated that
129 of these homes were staged and they
sold an average of 13.9 days and 6.3% over the asking
price.
Sample Return on Home Improvement Investments
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